Missed the live event?
Watch it here On Demand!
Google is putting a lock on the cookie jar... what does that mean for marketers? No need to panic. This cookie phase-out is actually a huge win for marketing.
During this session, you'll find out how the loss of third-party cookies will benefit your brand, where we looked into:
- How priorities are changing in this new, cookie-free world – shifting brands away from ‘vanity metrics’ and refocusing on customer relationships
- Why the loss of cookies will unlock higher levels of innovation and creativity in the brand community, and how to get ahead of this curve
- How moving away from user-level tracking will evolve the way we manage brands in 2022 and beyond
We hope you enjoy!
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